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Follow These Expert Tips To Get More From Your Internet Marketing (2)

Follow These Expert Tips To Get More From Your Internet Marketing

These days, so much business takes place on the Internet that everyone should know how vital an effective Internet marketing campaign is to business success. If you are looking for some advice for getting the most from your online marketing efforts, this article will give you some advice that can help.

Make sure you do set up a twitter account to increase your internet marketing and presence. The platform is different than Facebook so make sure you spend some time learning how it works. It can be a great tool to share your business and interact with your customer base.

If you have a product that requires a demonstration to show its effectiveness, then use a video to perform that demonstration. People are much more willing to buy a product if they actually see a live person using the product. This is especially effective for software, as you can do a live screencast to show-off key features.

Be sure to keep an eye on your keyword density and adjust it as needed. On any given page, keywords and phrases should make up about 3-5 percent of the text and links. Don’t focus solely on your home page, either. Make sure every page on your site includes some keywords.

It’s easy to get in a lot of tax trouble if you’re operating an online business. Before your internet marketing efforts really pay off, make sure you receive all proper tax documentation and thoroughly go over your earnings and expenses. In the world we live in today, a murderer can walk free but a tax cheat is going to prison.

In important tip regarding Internet marketing is to keep a common theme with any other marketing that you use. This is important so that your visitors are already familiar with your site because they recognize the font and color schemes. In addition, you may also find it beneficial to associate a tagline or song with your company.

When you are writing product descriptions, write them as if your customers have already purchased what you are offering them. This means getting creative. Tell them what they can expect the product to do and how these results will make them feel afterward. There will be an instant emotional attachment prior to buying.

Creating a site map is very helpful for both search engines and visitors. It will help to find all of your pages, especially if you have a larger site. There are free tools that will help you create XML sitemaps, which are used by the major search engines to index webpages accurately.

To effectively market your business online, utilize a variety of resources instead of just one. Creating free accounts on websites, such as Facebook or Twitter where people can follow contests or deals is one great way, and marketing yourself as the business owner on sites, liked LinkedIn, can help spread your name, as well.

Getting great results from your Internet marketing efforts is crucial to your business success, so be sure you maximize your marketing presence. By making use of the techniques and ideas in this article, you will be able to run a highly effective Internet marketing campaign that will have a significant impact on your bottom line.

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Keeping The Environment Safe From Harmful Chemicals

Keeping The Environment Safe From Harmful Chemicals

Think about recycling and maybe the first thing to pop into your head isn’t damage that’s done to the earth when we use products with harmful chemicals, but that’s part of the cycle, too. As well as reducing waste, recycling products and reusing what can be reused, protecting the earth from harm is all a part of the same cause.

It’s not something we set out to do, at the beginning of the day; the thought isn’t, “Hmmm, how can I hurt the Earth today?” It probably sounds something much more like, “Gee, I need to clean today, let me reach under the cubboard and see what I have,” not realizing that whatever is done with the products I use to clean, once I’ve cleaned, can be harmful to not only the earth itself, but any living things that may come in contact with the wash off. We live in a sterilized world, where the idea of a clean home, clean work place and clean where ever we take our children is the first order of business. But we need to stop and think about what harm we may be doing in our quest for the cleanest living area.

Is it worth a colony of ants to clean your kitchen floor with a harmful chemical, and that when you dump out the bucket that contains those chemicals, onto the ant hill, you risk wiping out the entire population? Maybe you don’t like ants, and that wasn’t the best example, but you know what I mean. We have a responsibility to the other creatures that share this Earth with us to not purposely do it, and them, harm. We need to be mindful of what our actions are producing and how our actions affect all other living things.

There are so many options for safe-cleaning on the market today that you don’t really have to look much further than your local grocery shelf. Pay attention to the words that describe the items you are buying. Do they contain the words, toxic, poisonous, or dangerous? If they do, then keep reading the next product’s ingredients, there is a better choice out there.

Many chemicals are unable to breakdown after they have been used and may make their ways into the streams and have a disasterous affect on any forms of life that inhabit the stream. It will only take a little effort on the part of consumers to prevent something like this from happening, but we must start somewhere.

We need to be careful with the chemicals we have easy access to and become more responsible for what happens as the result of our choices. It really isn’t all that hard to make an informed choice and help the Earth; we certainly don’t want to hurt it but being irresponsible with basic cleaning products can do just that; we can end up causing great harm to the planet on which we live. Remember, it doesn’t take much more than a little awareness to be an advocate for the health of the place we call home.

Be Smart. Shop Smart. Clean Smart.

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U2s Bono From Rock Star To Designer To Humanitarian

U2s Bono From Rock Star To Designer To Humanitarian

U2s lead singer Bono isn’t content with being part of a top band. Fashion and Music – well I’m sure they can mix!

Bono was born Paul David Hewson in 1960 in Dublin Ireland. His stage name is Bono. Bono is the lead singer of US, he is also a songwriter. He married Ali Stewart in August 1982 and they have 5 children. Bono is also actively involved in as an activist and screenwriter.

Paul was a curious child who seemed to see the world from a different perspective from the rest of the world. When Paul was 15 he suffered the loss of his mother who he was very close to. In high school Paul found himself drawn to music and playing the guitar, spending a great deal of time involved with the school theater. The name Bono was the brain child of his close friend Guggi who took it from a Hearing Aide store located in Dublin. Bono Vox also means good voice in latin.

In 1976 a flyer was posted at his high school by Larry Mullen who was looking to form a band. Paul was jumped at the opportunity. The band became U2 which is now known around the globe.

Ali Hewson [nee Alison Stewart] grew up in the suburbs of north Dublin. She met Bono at high school. He tried to chat her up but she ignored him. Over the years he continued to pursue her. Their relationship moved very slowly because Alison wasn’t interested in becoming one of the Bono girls. After his mother died, Ali being the practical person she is, helped Bono with the essentials like food and clothing. Ali was 22 when they wed.

Ali Hewson appears to be open and down to earth in all respects. She appears honest and never puts on that she knows more about a topic than she does. She smiles often and appears to be a happy human being. She earned her degree in social science, politics, and sociology at the age of 33. She also became involved with Greenpeace.

It was having children that put Ali Hewson on the path of thinking more about the environment. She became concerned about what they would grow up to have, what would be left of the environment. Ali got involved with Greenpeace campaigning against the Sellafield nuclear power plant.

Over time, U2 also became actively involved in the protest against the Sellafield nuclear power plant. She had not direct responsibility for U2 becoming involved but because Bono and Ali share the same concerns, it was a natural outcome. Ali feels as a wealthy person she has a responsibility to do what she can to raise awareness on such issues.

So isn’t it natural that Bono and Ali have now evolved to another level of involvement with social politics. Bono and his wife Ali Hewson now have their fingers in the Fashion industry. But wait – this isn’t just any old fashion venture. This one has a new twist. Their goal is to involve developing countries in the producing of their clothing line, improving the quality of life for these people and their economic welfare.

A new line of clothing has hit the market – Edun – anyone catch that Edun is Nude spelt backwards? The Eden line consists of a casual collection of jeans, T-shirts, chiffon dresses, and blazers. The line is available at Saks Fifth Avenue.

Bono and his wife are attempting to become actively involved in social activism and the betterment of people in developing countries. Their goal is for the Edun collection to be soooo hot that it will be able to provide employment for people in developing nations around the world, developing stable long term relationships with these countries.

Great thought goes into selecting which country will produce which clothing. Selection is based on the resources and talent of the developing countries. They attempt to make “good” matches which are beneficial to Edun and the developing country. They believe that the developing countries and their people will benefit financially and emotionally. But the big picture also means that these developing countries can become part of the global economy.

Bono and his wife might be on the right track with this concept with Edun, as the consumers are becoming much more interested in knowing where and by whom the clothes they purchase are made. The consumer has become social conscious. So this concept could be a win win for everyone!

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Creating Digital Albums From Old Photos

Creating Digital Albums From Old Photos

Since digital cameras came into the market, most people use digital formats for new photos, and there are people keeping older film camera paper prints, slides and negatives. We will show how to convert them into digital formats.

Paper Prints

Sizes 4X6 and 5X7. If they are kept too long, tend to lose their quality, the paper might turn yellow, bend and colors faded.

Slides

Are similar to negatives but projecting photos on large screen.

Negatives

Are processed film usually 35mm roll which hardly used unless to develop new paper prints.

Want to know how to convert all those old photos from traditional paper and negatives to digital? This is easy to copy and a better way to keep the photos in the computer for long time. For amateurs try simple, easy and cheap methods. Professional photographers will spend time and money on this process scanning and requires different equipment.

Scan paper photos prints on a scanner yourself, is a cheaper way, unless you want to send to a professional scanning service that will scan and mail them back the originals and a DVD with the digital scans. Sometimes, it’s a risk to take, mailing the only hardcopy of your photos.

The Resolution is measured by the number of dots per inch, if you are going to scan it yourself. Usually the scanner can scan at 1200DPI or more. The higher the resolution the slower the scan and bigger photo file size. If the higher resolutions scan is at 300 to 600 DPI, you get better results.

When you buy a scanner check the scanning Speed, which is measured by number of scans per minute and check the speed at the DPI you’re going to use. Speed is important if you are using more than hundreds photos. For better results, scan at the lowest resolution possible, 300-600DPI is good enough.

Photo feeding is not an issue if only small number, but for more photos make sure that the scanner is fast and easy loading. A good scanner will automatically load stacks of photos, feed and scan them for you.

Scanning negatives and slides is harder than scanning paper prints, so a professional scanning service is easier and cheaper. Standard flat scanner will not be good enough; you need a film/slides scanner. Negatives and slides are high resolution sources and require scanning at higher DPI than paper prints. In this cases 2400DPI or higher should be used. So scanning home photo paper prints is good enough but scanning the source negatives is a not needed.

You can see how easy to photo paper prints by yourself rather than using professional scanning service. For a small investment, get an expensive automatic scanner which has all the functions to convert your original quality memories into digital format, for you and your children to enjoy.

Plus you can keep these photos stored safely on DVD hard drive or online where you can never loose them. And you can share your photos with the world faster then you can say cheese!

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Creating Blissness From Your Business: Living In Rhythm With Your Heart And Soul

Creating Blissness From Your Business: Living In Rhythm With Your Heart And Soul

The word blissness came to me as a result of a challenge issued to me by my creativity coach. She was praising me on the progress I’d made in my fledgling business. I actually shuddered when she said the word “business,” as it conjured up images of women in austere dark suits clutching heavy briefcases, sitting in endless boring meetings and never having time to do what they really wanted to do.

My coach suggested that if I didn’t like the word business, to think of a different word to call it. I accepted the challenge. A few weeks later, the word “blissness” blossomed in my mind and I gleefully chose it for my own. I know that teaching SoulCollage® workshops and building my website, KaleidoSoul, is a business, but I choose to call it my “blissness” because it is giving me something that I never had before: an opportunity to share my passion for SoulCollage® with the world in a way that creates money and spreads joy at the same time.

SoulCollage® is a personal growth tool (created by Seena Frost) that is a mystical, magical blend of self-discovery and the fun of collage. Each participant creates his/her own deck of collaged cards using magazine images that speak to the subconscious mind. A SoulCollage® deck has four suits that represent our personality parts, persons who have influenced our lives, animal energies that assist us as allies, and archetypes who resonate with and inform our life’s direction and purpose. Inner surprises abound as we interpret our cards and do soul readings with our decks.

I knew immediately on making my first SoulCollage® card that I wanted to create a business revolving around it, but I had no idea what this would involve. However, I was so passionate about SoulCollage® that I dove right in. I had no business plan, and my only goal was to share the wonders of SoulCollage® with as many people as possible.

The key to creating a blissness as opposed to a business springs directly from one’s passion (heart) and intuition (soul). There’s no way to create work that sings to you unless you are living that work from your own heart and soul. And in order to allow the flow of universal abundance, you need to be in touch with your own inner wisdom (intuition).

I began by avidly continuing work on my own SoulCollage® deck. The deeper I went with the process, the more excited I became about sharing it with others. I set up a few local workshops in eastern Massachusetts, and began teaching.

It soon became clear to me that I needed a website, so I did a lot of research and found SiteSell’s Site Build It (SBI), which not only has helped me build KaleidoSoul.com, but is helping me to market it as well. Getting KaleidoSoul up and running was a crash course in web design, internet marketing, keywords selection, and the basics of HTML, but I thrilled to the challenge.

After that, each step I’ve taken has come from following my intuition. This has been a real lesson for me in being open, aware, and listening at all times. As I have continued on this path, I have found myself led to take the next step, and the next…

I trust my inner hunches and follow where they lead. In this fashion I have created a monthly ezine called Soul Songs, found other websites interested in helping me promote KaleidoSoul, developed an active community of SoulCollagers on the Yahoo Groups board, written e-courses about SoulCollage, and am now getting ready for our first KaleidoSoul Kindred Spirits Members-Only Tele-Class as well as our first annual SoulCollage® Weekend Retreat this August.

There are plenty of things about this blissness that are tedious, of course- photocopying flyers for my workshops, writing press releases and website updates, to name a few. Yet when I remind myself that this is all a part of my blissness, I am reminded of why I began it in the first place- to live in rhythm with my heart and soul. And then the monotonous tasks carry me forward to the next creative step.

I wish you blissness in the daily rhythms of YOUR life and work.

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Profit From Writing

Profit From Writing

If you’re passionate about writing and want to make it your career, you need to be resourceful, professional, determined and self-motivated to succeed. Writing for a living isn’t easy and unless you’ve already landed a five figure book deal for your latest novel, you need to be as creative in generating income as you are with your words.

To help you profit from writing, here are a few opportunities to explore:

Writing for Magazines
This is the starting point for many freelance writers who want to be published and paid. Magazines require good content and many editors still rely on freelance writers to provide it. Although the market is competitive, if you can produce well-researched, original articles to suit the magazine’s style and readership, you’ll have a greater chance of winning a commission.

My tips: Focus on writing about what you know, drawing upon any specialist knowledge or interests. Use the Internet to study publications all over the world to increase your markets.

Write Greetings Card Verses
Greetings card companies often seek original verse or prose for their range of cards. If you have a forte for writing short humorous or meaningful passages, this could provide a successful opening for you.

My tips: Take a look at the verses in greetings cards to study their style. Create a few sample verses. Note the name of the greetings card publisher and contact them for their current requirements.

Create Copy for the Business Sector
One of the more lucrative writing opportunities is copywriting for businesses and public sector organisations. If your writing is concise, clear and fresh, you’ll find there is a market for your services producing leaflets, guides, press releases, advertising copy and web content.

My tips: Produce a portfolio of your work to show the diversity of your skills. Attend a business network event to market your services.

Take a Staff Writing Job
Freelance writing is great but if you prefer the relative security of a regular income and the warmth and vitality of a creative office environment, you might consider applying for a staff based writing position. Many opportunities exist for journalists, copywriters, web content writers, editors and feature writers. Recently, a major company even required the services of a dedicated letter writer! The skills of a quality writer are in demand and you’ll find that most salaries reflect this.

My tips: Spend time writing a professional CV and produce some sample writing. First impressions count!

Become a Ghost-writer!
Some writers make a reasonable living ghost-writing other people’s life stories. You can receive payment on a work-for-hire basis or on a royalty share agreement. If you enjoy interviewing people and writing at length, this will have great appeal.

My tips: Speak to other ghost-writers and research the book publishing field so that you gain a reasonable working knowledge of the current trends.

Compile Crosswords, Puzzles and Fillers
Writing short filler material, from anecdotes to puzzles, can be quite rewarding. Many publications feature a regular crossword to entertain their readers. Although considered to be quite a closed-market, it is worth approaching publications with ideas or samples for consideration.

My tips: Research your markets carefully. Target new publications where there may be openings. Offer fillers and puzzles relevant to the target readership.

Expand Your Range of Services
Some writers find it easy spotting typos or English grammar mistakes. If you’re one of them, consider taking a course in editing or proofreading to expand on your range of wordsmith services! There is often a decent demand for these services so it will provide an additional source of revenue.

My tips: Take a course and gain a qualification. Contact publishing companies as many now use the services of freelance copyeditors and proofreaders.

Self-Publish
If you have specialist knowledge, consider writing and self-publishing a book or a series of guides or newsletters! With the right topic and good marketing, you can build a niche publication. For example, some authors have turned their hobby of walking into providing guidebooks and newsletters on local walks. You could do something similar, whether your interest is sewing, cycling, cooking or woodworking.

My tips: try print-on-demand publishing or publishing electronically to keep costs down while you’re building your publishing venture.

Good luck in your career as a writer! With the right approach, you’ll find there are many opportunities to become a successful wordsmith.

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FREE GRANTS FROM GOVERNMENT

FREE GRANTS FROM GOVERNMENT

Attempting to get funds through a orthodox financial institution can be very lengthy and requires loads of paperwork, only to find out that you’ve been refused. These Government Agencies don’t have to work under the same abovesaid requirements that banks do. You work on how much funds you require, as long as it’s a legible amount and complies with Government Agencies basis, the fund is yours to keep and you don’t have to repay it.There are some Government grants that are available for EXPANSION OF businesses (but not to establish a new business). When a government agency makes funds available for a grant, it places an announcement in the Federal Register which is issued every weekday. For the major part, these grants are very specialized. Moreover, many Government grants are not available through the year. That is, you can’t apply for most of them at any time you wish — in practical, you can apply for them only when they are announced by a Government agency.
GRANT is not exactly a loan, This money is interest free and non taxable .None of these plans need a collateral ,co-signers , credit check, security deposits , you can apply even if you have a bad credit or bankruptcy , it doesn’t matter, you as a U.S. citizen and tax payer are entitled to these funds.

Anyone planning about going into business for himself, or wishing to enlarge an existing business should head for the world’s largest “one-stop-money-hub” where FREE MONEY is being held for you to begin or expand a business by the Federal Government.
It is absolutely amazing that people living right in the United States of America wouldn’t know that every year the world’s biggest source of free business aids in delivering.
While there are still no direct small business grants that can be borrowed from the federal government, many state development agencies offer direct small business grants and other types of financial assistance designed to encourage and help businessmen in starting or expanding a small business
Over trillion dollars in low-interest loans and free grants;
over one-third billion dollars in obtaining of contracts; and
Around billion dollars in research grants FREE consulting.
With a market that remains unpredictable, and a requirement for even greater economic growth on all aspects, the federal government is more interested than it ever has been earlier to give you the money you need to establish your own business and become your own boss!
In spite of the perception that people should not trust the government for aid, the great government give-away programmes have remained so amazingly big that if each of the approximately 9 million businesses applied for an equal share, each would receive over ,000.
The fact is, however, that people from all aspects of life do receive GRANTS MONEY free and other help from the government, and you are entitled to it.
Majority of people never want to try for FREE government GRANTS since they feel it is not meant for them, or simply don’t know who to contact or feel there’s too much red-tapism but the fact is that this money is meant for you.

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How To Advance From A “newbie” To A Full-fledged Affiliate Marketer

How To Advance From A “newbie” To A Full-fledged Affiliate Marketer

When was the first time you heard about “affiliate marketing”? Well, you are right, at least one person discovers about “affiliate marketing” daily. Similarly, everyday, at least one person goes back to the drawing board, scratching his head and trying to understand why he has not achieved the success that he has hoped for in “affiliate marketing”.

Whether you are a newbie or a yet-to-succeed person in “affiliate marketing”, I would like to share some concepts with you that might make all the differences in the world to your future success.

How to start earning real money? First, let’s look at the two mistakes that beginners’ make:

1. Lack of focus, hence promoting many products at the same time, and
2. Giving up too soon.

These are related, and in fact, are self-reinforcing. Further elaboration as follows:

Lack of Focus

Experienced affiliate marketers are capable of promoting several products, of different mix, at the same time. This is because they had already learned and applied certain fundamental skills, and have developed a working system for themselves, which will bring in sales consistently.

However, promoting different products at the same time is strongly not recommended for a beginner. As a beginner, you’re still learning the skills of dos and dons. You need to understand what works and what doesn’t. In short, you need a clearly defined testing ground – and this means limiting your promotion to just one product when you first begin.

For each product promotion that you undertake, you need to take note of the variables, such as traffic generation, conversion rates, advertising response rates, etc. So, you wouldn’t want to confuse yourself with many variables in every product promotion you undertake.

So, how much data do you want to juggle? A lot of beginners are caught by this. They try to juggle all the information at once, get overwhelmed by it and finally give up.

Giving Up Too Soon

Obviously, when you have information overload, the next logical thing is to raise your hands to surrender.

Stay cool, don’t despair!
You can turn the situation to your favor if you are committed to the following:

1. ONE niche market
2. ONE product from that market
3.ONE product as your testing ground, in order to solidify your skills as an affiliate marketer.

Then, you can learn the ropes to promote that ONE product as an affiliate:
• How to generate traffic
• How to capture subscribers to your opt-in list for just one product
• How to write advertisements and promotional materials
• How to track your advertising links and conversion rates

After which, you can apply the knowledge to additional products, in different markets.

The key is to build gradually to get some real results.

In summary, if you follow the concepts listed above, you should see an increase in your commissions! And most importantly, you can throw away that ‘newbie’ label for the title of: Successful Affiliate Marketer!

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How to Set Yourself Apart From Other Affiliates

How to Set Yourself Apart From Other Affiliates

Considered today as one of the best and easiest way to earn some money, affiliate marketing is now attracting many people to represent themselves in this type of business. But as competition is getting a bit bigger, you may need some ways to distinguish yourself from the rest of the affiliate marketers. For the major reason that many of your competitors including you are promoting the exact same program, in the exact same zone or on the exact same websites perhaps. Now here are some tips that you may consider in order for you to stay in this business and have the chance to outwit and outplay other competitors of yours.

The first thing is for you to have your own website. It is very essential for you to have your own website in considering affiliate marketing as your professional career. Secondly, potential customers primarily go to websites in order for them to search and sometimes purchase items they were looking for. For the same reason that it is much easier to remember than a certain URL that you may be using and you can just point to your visitors the affiliate page in your website.

Another thing to remember is to have your own ad. A lot of times affiliates marketers have published the same ad two or three times done by advertisers. In this case, you may email the owner of your affiliate program asking that you make your own ads. This way, people may not become immune to ads, because sometimes seeing the same ads over and over again, may just make your potential customers to just skip it all together. Besides, your primarily purpose is to attract or encourage people to click and read your ads and be curios enough to click through your website.

Step three, have some products of your won which are only available through your website. Once you have your website going, it is important to have some products or services that your customers can’t find with other affiliate’s site. You want your customers to keep coming to your site and the best way to do that is to have something on your site that they can’t find on others. Being an affiliate marketer we must then choose a certain market segment where you can have a potential leadership or at least a strong challenger role.

The fourth step is to build a strong relationship with people who already buy your product. Now, in order for you as the marketer to fully answer the query of your potential customers, it is best to try and buy the product by yourself. With this particular notion, you can better sell the product that you are trying to market. You can share to your potential customers what a great experience you had with the product, and this can make them interested enough to buy the product. You may also be able to provide a support if necessary or you may provide a confident tutorial or steps on how to use the product that you are trying to market based on your personal experience. Entailing this idea is to be totally honest about the product that you are trying to market. If you find out that the program you were promoting is a scam, stop promoting it and inform your readers about it. This will help you build credibility with your lists.

We all make mistakes and admitting your mistake will boost your reader’s confidence in you. Lastly, don’t try to market everything you see. With services such as click bank, it is easy to become overwhelmed and try to market everything in the click bank marketplace. That is not a good idea. It’s better to focus on one market and market products that they would want. This is called niche marketing.

Try also to promote a certain product, which conforms to the specifications measured through indications of customer-satisfaction, rather than indicators of self-gratification. It is the customer who decides what to buy and not the company or the affiliate marketer. The company simply produces products catering to the needs and wants of their chosen market segment.

Today, different types of business are emerging from all over the world in a multinational level to reign supreme on their specific market segment that they are trying to dominate, and affiliate marketing is one of them. Affiliate marketing is definitely here to stay and it can become a great way to earn extra or even part time income. However, it won’t happen overnight. Like everything else in life, you’re going to have to put a lot of hard work into it. Good luck to you in your new venture.

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Where Did It Come From? Web Conferencing History

Where Did It Come From? Web Conferencing History

Through web conferencing, there is an opportunity to chat and communicate with co-workers, even facilitate meetings, presentations and demonstrations. Web conferencing not just offers communication exchange but also allows participants to trade documents, share applications, access desktops, use whiteboards and PowerPoint.

How did this technology started?

Lucy P. Roberts, author of “History of Web Conferencing – Multifunction Conferencing Comes of Age” (2004) traced the roots of web conferencing long before there is internet.

The University of Illinois developed a system known as PLATO during the 1960s. This is for their Computer-based Education Research Laboratory (CERL). This is just a small system supporting just a single classroom of terminals connected to one mainframe computer. In 1972, the terminals being supported by PLATO increased to over a thousand.

Although PLATO was long before internet technology and it is mainly designed for computer-based education, it paved several communication features that became the foundation for web conferencing and instant messaging. PLATO Notes, was the world’s first online messaging boards, while Personal Notes is used for electronic mails. Talkomatic is used for real-time instant messaging or for chat. PLATO even developed a tool for monitor mode or remote screen sharing.

David Wooley, creator of PLATO Notes in 1973, eventually designed Lotus Notes which was released in 1989. Lotus Notes is mainly an e-mail client, but it can also be used as an instant messaging client, browser, notebook, and calendar reservation client. Roberts cited that Lotus Notes was the first commercially released product that offered document sharing, user-created data-bases and remote location communication.

The PLATO technology gave birth to several communication tools that paved the way for web conferencing. But it wasn’t until mid-1990s that the complete web conferencing started to shape up and become available in the market.
Roberts cited PlaceWare as one of the first companies to provide complete web conferencing. It was developed by Xerox Palo Alto Research Center in the 1990s. In 2003, Microsoft acquired PlaceWare and renamed its core product Microsoft Office Live Meeting.

Meanwhile, file sharing started proliferating the World Wide Web. Peer to peer (P2P) file sharing refers to sharing of file containing audio, video, data or anything in digital format. With peer to peer file sharing, peers act as equals, the roles of clients and servers are merged. There is no central server that manages the network nor a central router.
Peer to peer file sharing was seen as a way of hosting web conferencing, rather than running the application through a single server. With this P2P format, it is more dynamic and involving.

Groove was the first to apply the P2P concept in web conferencing. It was released on 2000 and was upgraded in 2002 with impressive results. WiredRed Software, in 2003, released the first web conferencing software that does not require significant installation time.

Most web conferencing providers offer packages that contains voice over IP,co-browsing and application sharing, additional features that can be readily available like polls, event management, PowerPoint presentation, playback, recording and live annotation and mark-up.

With a lot of web conferencing providers and vendors in the market today, web conferencing is becoming more and more common. A lot of people are using this technology in their businesses and companies. New development in the web conferencing system is inevitable due to competition and continuous technological innovation.

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